Turning heart-led business owners into aligned and wealthy CEOs
Where soulful strategy meets IT GIRL energy
You're here for big impact, deep purpose and huge results, but standing out from the crowd and scaling your business feels harder than it should right now.
You have something special to share, but often find yourself stuck on WHAT to say and exactly HOW to say it.
You're consuming more content than you create, searching for inspiration and ideas, but none of it feels authentically 'YOU' or makes you stand out to more soulmate clients.
Then just like that, Becoming The One enters the chat.
You're already an expert at what you do, but know you're meant for more...
- To become THE ONE for ultimate dream clients, who never question your prices and are excited AF to work with you
- Content creation that feels easy and fun, where you know exactly what to say, to create a hot engaged audience that converts with ease
- To elevate your messaging, refine your personal brand and nail your positioning, so your audience becomes locked onto YOU no matter what
- To clearly and confidently own your expertise and vibe - ultimately getting PAID for being YOU!
And you want:
- You have a big purpose, an even bigger vision, and refuse to play it small for even one more day
- You're tired of all the noise online and are ready to scale YOUR way. You're sick of "being patient" and want to see a shift ASAP, while discovering exactly what works for you long-term
- You're ready to escape the cycle of constantly being busy - focusing instead on connection, experience and continuous growth
- You find yourself questioning why it's so hard to be authentic online, and how you'd even do that in a way that still positions you as an expert
This is for you if:
Becoming known for who you ARE as well as what you do, makes business scalable and sustainable - in a way that feels light, fun and aligned as f*ck!
Combining soulful strategy with your 'it girl' energy, to help you become THE ONE for dream clients.
You wake up excited, with so much drive and clarity on how to show up in your business. But not before indulging in your dream morning routine, there's no instantly checking your phone or laptop - you're confident and in control.
When you log on, you're met with an application from a new 'pinch me' dream client, ready to pay in full. You then make your way through "I've just binged your content, I need this!" DMs, and check in with your clients who are creating huge wins with you.
You log off early because you can, already having received a paid invoice and posted content that is busy climbing in engagement.
You're taking trips, booking flights and creating memories, without worrying about getting the cheapest deal or how to make sales if you're not online. Business is thriving, clients are aligned, your income continues to grow. This is it, you're doing it.
What becoming THE ONE looks and feels like:
VIP upgrade option:
- Private 1:1 kick-off call - ensuring you're ready to make an impact, in a way that is truly aligned with your unique business and goals.
- 2x group calls per month - hot seat coaching calls with your new mastermind besties.
- Group Slack channel - plug in to on-demand support, questions and (OF COURSE) celebrations throughout.
- Unlimited content reviews - gain the most impact with unlimited 1:1 feedback on content, emails, sales pages, etc.
- 3x live trainings - flexible topics to be tailored to group desires and requirements as you grow together.
- Access to exclusive resources and call recordings (even after the mastermind has come to a close).
The Experience
The mastermind kicks off in January - more details coming soon. Join the waitlist to be FIRST to hear and secure an exclusive saving!
Hey babe, I'm Abby - Messaging & Personal Brand Strategist and Coach, and your new biggest hype woman! I'm obsessed with helping heart-led business owners create HUGE money shifts and become known for who they are, not just what they do.
At the end of 2022, I hit burnout from scaling my business in ways I thought I should, and getting lost in the noise online. It took me 3 months to recover. I vowed to never experience that again and to prevent as many women as I could feeling the same way...
So I blocked out the noise, realigned my strategy, and embraced my authentic IT GIRL energy! Almost instantly, everything changed. I started calling in soulmate clients on repeat, easily creating content that does 90% of the selling for me, and showing up feeling SO good about my business!
With 4 years in business and over 7 years in Marketing, I've now helped create incredible results for over 250 gorgeous humans - 100% freedom-focused, aligned AF, and with wild scalable income.
Meet your Mentor
The Mastermind kicks off in October for 6 months. There are a bonus 2 weeks of early Slack access for those who opt to pay in full. Exact dates released SOON - join the waitlist to be first to hear and to secure an exclusive saving!
+ Is the Mastermind right for my type of business?
If you're a Coach or Online Service Provider craving more freedom, flexibility and impact - then ABSOLUTELY YES! If you're a product-based business or haven't yet started your biz, this isn't quite right - a Messaging Mastery Intensive will be more your vibe!
+ Is this going to add a tonne of work to my plate?
No. The goal of this Mastermind is to help you do less, with MORE impact. It's about working smarter not harder, and scaling a business that prioritises your life. Calls are scheduled in advance, with replays available if you can't make it live. Along with the on-demand support via Slack and unlimited content feedback, you can plug in as and when works for YOU.
+ I have some questions before I sign up, can we chat?
Of course! Slide into my DMs on Insta @Abby.McKendry or drop me an email Abby@abbymckendry.com to chat further, or to arrange a call if that's more your thing.
Extra bits you might be wondering:
Client Love
REBECCA LYNCH - OBM & DUBSADO SPECIALIST
"Thank you so much. You're amazing! The way that you explain everything and the way that you care - you've made me feel really good about myself and my business. I can't wait to put everything we've spoken about into practice. I can't thank you enough!"
Client Love
HEIDI MOUNT - COACH & AUTHOR
"Abby's innovative, current, and fresh ideas really enhanced the image that I wanted to portray. She gives creative insight and ideas, and asks brilliant questions to really represent who you are. Abby's very easy to work with, over-delivered, and went above and beyond expectations!"
Client Love
CIRE DEACON - OCTARINE DESIGN
"Abby gives so many useful and helpful suggestions, targeted specifically to my business. It was so valuable. I would definitely recommend her! So much knowledge and passion in a short amount of time. I left feeling really positive about the steps I will take moving forward!"
Client Love
HELENA TRAILL - DIRECTOR, NOOH STUDIO
"Abby went above and beyond to help my business. She leaves no stone unturned! Other marketing professionals I've worked with sometimes keep their cards close to their chest, but Abby is open and honest, which gave me an amazing experience. I'm now armed with knowledge!"