Messaging and Personal Brand Strategist, and your new biggest hype woman! I understand what it's like to feel overwhelmed when growing your business - it's easy to get lost in the noise of the online world and not know where to begin to scale YOUR way...

When I started blocking out the noise, showing up fully as myself, and focusing ONLY on dream clients, everything changed. With now 3 years in business and 7 in Marketing, I've helped create incredible results for over 200 women! I'm OBSESSED with helping heart-centred business owners scale in a way that light their SOUL, as well as their bank account - by becoming KNOWN for who they are, as well as what they do.

Are you ready to create HUGE impact, income and freedom, in a way that is authentic and totally aligned? 

Hey, I'm Abby

Heidi Mount, Coach + Author

"Abby's innovative, current, and fresh ideas really enhanced the image that I wanted to portray. She gives creative insight and ideas, and asks brilliant questions to really represent who you are. Abby's very easy to work with, over-delivered, and went above and beyond my expectations. Highly recommended!"

"Above and beyond my expectations!" 

1-1 Coaching

Copy & Paste Retainer

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Messaging Intensives

The Mastermind


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Rebecca lynch - obm & dubsado specialist

"Thank you so much. You're amazing! The way that you explain everything and the way that you care - you've made me feel really good about myself and my business. I can't wait to put everything we've spoken about into practice. I can't thank you enough!"

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helena traill, director - Nooh studio

"Abby went above and beyond to help my business. She leaves no stone unturned! Other marketing professionals I've worked with sometimes keep their cards close to their chest, but Abby is open and honest, which gave me an amazing experience. I'm now armed with knowledge!"

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cire deacon, designer - octarine design

"Abby gives so many useful and helpful suggestions, targeted specifically to my business. It was so valuable. I would definitely recommend. So much knowledge and passion in a short amount of time. I left feeling really positive about the steps I will take moving forward!"


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Lesley strachan, life + career coach

"Working with Abby has allowed me to take back control and really focus on the parts of my business that I love, knowing the work behind the scenes is in excellent hands. I'm very pleased with the increase in engagement, and look forward to working together again in the future."


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Vicky powell, creative va & smm

"I can't believe how much we covered around my 9-5. Your voice notes give me life, thank you!! I just feel so much more positive about my business now. I'm feeling so positive and I know it will happen."

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Sophie, The Awesome anatomy co

"You honestly make me feel SO much better about things! It's almost like you're my business counsellor as well as a Strategist! Our calls just give me so much clarity, so thank you!"

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Minal sampat, speaker + marketing strategist

"Working with Abby has been incredible. Not only is she good at her craft, but she is also creative and a wonderful individual. As a marketing strategist, I am always excited to collaborate. If you are looking for someone to help brand your business, Abby is it."


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lucy mullins, trix design studio

"Working with Abby on Pinterest 1:1 coaching was so helpful and beneficial for my business. Abby's process was also a breeze and she clarified everything so well, without any hurdles along the way. Looking forward to implementing the strategies we discussed!"


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Heidi mount, dental coach + author

"Abby's innovative, current, and fresh ideas really enhanced the image that I wanted to portray. She gives creative insight and ideas, and asks brilliant questions to really represent who you are. Abby's very easy to work with, over-delivered, and went above and beyond expectations. If you want to look modern and professional, Abby is it. Highly recommended!"


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Jack hatfield, small business handbook

"Abby is a Pinterest genius! I recently left my job in engineering to work for my girlfriend's business, and I've never done anything with Pinterest before. After our call, I'd gone from complete beginner to expert, and with all the info I need to grow. Abby is incredibly intelligent and her passion shines through; I felt SO inspired to start on Pinterest straight away. I'll definitely be back if I need help again in the future!"


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Paige, business mentor - your lightspace

"Abby was amazing to work with! The whole process was so smooth and I felt guided from start to finish. I'm really happy with my Pinterest and I already see traffic building to my website and marketing materials. I would highly recommend Abby to anyone looking to use Pinterest as a marketing channel! Thank you so much!"


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It Girl Energy: Free On-Demand Workshop

The free workshop to help you discover and embody your ‘IT GIRL’ energy, to stand out to dream clients and create a hot loyal audience!

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